In today's day and age of the internet, mobile phone and the virtual world, there is a false notion that books are redundant and no longer have the same charm that they used. Quite to the contrary, these are the very factors that add to the value and charm of any good book, provided the content is relevant and of a certain quality. With due respect to the happiness of receiving a web-link or a Kindle screen of your favourite publication, it would be very difficult to beat the thrill of receiving the physical copy of the same book in your hands. I can vouch for this on two counts - both as a reader, and also as a Publisher, where we have often derived immense happiness from being the source of joy to many readers by making available their favourite titles to them.
Of course, moving beyond the element of perception and philosophy, it finally boils down to content. This is where we recently experienced another fresh wave of a satisfied sense of achievement and elation, in the form of our latest offering, “The Textile Doctor” that is the culmination of the same-titled monthly column of the last 4 years or so by Shri CN Sivaramakrishnan. This book has delved into specific real time processing problems encompassing pre-treatment and preparation, dyeing, printing and finishing. It also delves into the current burning issues of SHE, and also testing and compliance. Its content and relevance extends far beyond just the academic and student community (which also stands to benefit from it), and also touches the core of practicing industry professionals and shop-floor persons who will resonate with the problems described, and find worthy solutions as prescribed in the book.
While the textile industry has (and with a significant amount of justification and necessity) shifted track towards its regulatory considerations and sustainability needs, there are still a host of core shop-floor problems which persist on account of technology gaps, and all of which have a direct bearing on resource (water and energy) conservation, which need to be addressed, in turn and in part, by the right use of dyes and chemicals. These have a direct bearing on the economics of a processing operation, and hence address the core of the very existence of this community that we serve through Colourage. The content of this book delves precisely into these matters, and hence holds immense value for the industry.
The book was recently launched at a function at the Institute of Chemical Technology and was combined with a brilliant presentation by Padma Shri Dr. S .Sivaram, who spoke on Sustainable Chemistry (under the aegis of the Dr. MV Nimkar Endowment). Industry seniors and well-wishers were present at the event, making for a very pleasant gathering and occasion. Needless to say, it was a proud moment for us as we unveiled and presented the Publication before the Industry.
We urge everyone to secure their own copy of the same, and wish you all a Happy Reading!
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