Say “Yes” to Digital Vizualization Technology, Musings from Singapore

Excerpt: ONE of the biggest factors that hold people back from embracing technology is the mindset that it is meant only for the educated

What is happening and how quickly people adapt to technology irrespective of total lack of so called formal education.

ONE of the biggest factors that hold people back from embracing technology is the mindset that it is meant only for the educated. The example of the maid using technology to her benefit will tell the viewers that it is meant for everyone since it has become a lot more intuitive/user friendly these days. The article focuses on the benefits of embracing technology as opposed to considering it a threat to jobs. I am sure the readers will benefit from perusing this article and see the larger picture and the immense benefits(online money transfer/paying bills/online shopping etc...) that make life so much easier

This is a conversation of a servant maid whose chores mainly consist of cleaning vessels, sweeping the house free of dust and responding to errands of different kinds. The servant maid's name in Muniamma, she makes a request for an advance of Rs. 2,000/ from her salary.

Tell me, what do you want? – Boss Madam

Maid: Rs. 2,000/ -suggesting Rs. 2000/ can be recovered in four monthly instalments.

Madam: I have only the new Rs. 2,000/ - currency. Shall I give you?

Maid : No way. No cash, if my husband sniffs the smell of money, he will snatch and rush to the bar. Do one thing, madam, Mail transfer Rs. 1,000/ in my account and top up the balance Rs. 1,000/ in PAYTM. Madam:, Startled asks her, do you know how to use PAYTM?

Maid: What Madam, everyone in my neighbourhood slums are using PAYTM. So easy, it is. So easy. Just touch the OK button in my phone, line appears in black and white, shop keeper will keep his phone, just one second, shop- keeper gets money to his account. Will the App ever lie?

The Conversation Takes a Different Turn, Ok, you have got the money but will you stay away from duty. Last month you absconded from work for seven/eight days.

Retorts maid - No. Never it was only three days. See my App. Will App tell lies? It is accurate,

Madam : Shocked and startled, 'WHAT, what app you are talking about?”

Maid – Yes, Madam. This App is AYAH – Where am I working, to whom I work, how many hours I work all are detailed. Yesterday, I cleaned twenty vessels, today 30 vessels and water consumed is 30 litres. Only thing is that this facility is not in Android and Apple as of now, soon we will have the APP in Apple and Google. This is what people are so used to. No arguments, no quarrels. We also know what we are doing?

Now the climax – Boss Madam is curious – You do know so much? Where did you study?

Servant Maid – Me? – study? – school? no no, not crossed 4th Standard?

See the reach of digital technology. Sheer user friendly aspects draws even illiterates to embrace the technology .

The particular episode interested me so much as I am in constant touch with SMES, spreading the message of digital visualization technology on Android phones which provides level playing fields for SMEs on a par with big, multinational companies to increase their market share as business is getting redefined as also customer experience and employee engagement. To me, the insight of the humble female that the APP provides accurate data that enhances her functioning is indicative of the acceptance of technology to improve performance. I see this lady as torch bearer of new world of technology, the right use of which will bestow right dividends.

Talking kitchen helps blind mom

Rosiem who is blind, uses “talking kitchen gadgets so she can cook safely. More specially abled people like her are using assistive technologies to live more independently, says The Strait Times of Singapore.

Madam Rosie Wong, aged 70, prepares dinner for herself and her husband almost every night – and she is blind. Cooking is not difficult, she says, something she credits not to personal talent, but to her “talking” kitchen gadgets. Whether her induction hob, kitchen weighing scale or timer, all of them give her audio feedback so that she can cook safely The induction hob, for example, vocalises its various functions and temperature set. These range from a simple voice-over APP on a smart phone to read out text to blind people. “My talking kitchen has made things a lot more convenient and safer too. Just the other day, my son who has moved out, wrote on Facebook that he missed my cooking”. How happy the mom is and how thankful the mom is for this talking kitchen.

AI Super Powers: China, Silicon Valley and the New World order

This book speaks of destruction of jobs. AI will replace repetitive jobs, not just for blue collar work but a lot of white-collar work in a time frame of 15 -20 years. 40 percent of jobs will get displaced. Displaced. Basically chauffeurs, truck drivers, anyone who does driving for a living. Chef, waiter, a lot of things will become automated. We'll have automated stores, automated restaurants, and all together in 15 years. What happens to the fabric of society?

Human wisdom always overcomes these technology revolutions. The invention of the steam engine, the sewing machine, electricity has all displaced jobs. Haven't we gotten over this? The challenge of AI is this 40 percent whether it is 15 or 25 years, is coming faster than the previous revolutions.

Not adapting to the digital mode of transacting business is akin to ignoring the obvious; The online retail initiatives attract the digitally savvy by providing convenience. Brick–and–mortar stores let people evaluate the products personally. So combining both seamlessly means customers are empowered to choose what works for them, opines Lynda Wee, Associate Professor of Nanyang Business school.

“Consumers less loyal to brands now, survey finds” says trying new brands is no longer a big risk given rising income in developing markets. The Nielsen poll showed that Singaporeans were most likely to switch brand loyalties when it came to products like chocolates and biscuits, as well as diary goods. They are also willing to try new brands of shampoo, coffee or tea. The main reason for switching brands is to get the best value for money. Percentage of those polled in the global survey who felt loyalty to a favourite Brand – 8% while 60% percentage of people polled said they could experiment with other brands and products, although they still preferred to stick with their favourites. That shift might give SME some advantages. Ms. Leung Sau Yee of Singapore Polytechnic’s School of Business opines “What consumers want now are brands that make the effort to keep upto date with consumer needs, and provide solutions to their problems. These are SMEs that are more agile in adapting to consumers' challenging needs”.

We are grappled by AI revolution and it is for business to adopt and adapt getting the best of opportunities. The happenings leave us to choose between the one and the other. FOMO – Fear of missing out and FOBP – fear of better option. The silver lining in the cloud – as Lee says – Human wisdom always overcomes these technology revolutions as is evidenced by the tale of Muniamma in deployment of digital technology. As I sign off let me share with readers a billboard ad, very impactful and futuristic as to what business should get into?

Indian Economy

Often heard nowadays that "Bharat's Economy is struggling" Sit back & dispassionately think "is the economy really struggling or are business models struggling? Some food for thought:

1) Car sales are going down...but Ola / Uber are rising.

2) Restaurants are going empty...but home delivery is rising.

3) Tuition classes are not getting students but online studying is rising

4) Traders are struggling but online market sites are breaking all records in sales.

5) Old commission based businesses are sniveling...but online services, at low cost, are finding takers.

6) Cell phone bills have reduced & internet penetration is increasing.

7) Stable (read "Govt Jobs") are dwindling but "Start up" jobs offering equity & Flexi work time are expanding.

If truth be told what we are experiencing is a transition phase & any transition is painful for the "well set"...... "The masters of the past"

It's challenging for those whose business models are based on ancient data....

It's a mystery for those who have never looked beyond traditional methods or have assiduously resisted change of any kind. The above subsets are getting irrelevant, suffocated & purposeless. Hence they feel "Economy is dwindling"


An adventure journey in learning & earning await those who are molding themselves in the present day & starting on a clean slate. *Economy is not struggling...the business models are changing.

*Be part of that change.

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